Discover Boating is an organization whose sole focus is encouraging people to do exactly what
their name suggests. So when the economy took a turn for the worse and boat sales plummeted, they turned to space150. "Making Waves" is a dynamic Facebook game that allows non-boating consumers to experience all the fun of life on the water in a boat. The game exceeded the goals with over 17,000 leads, produced 100,000 active users, nearly 3,000 hours of active engagement, and over 25,000
new Facebook "Likes." And that was just in the first month.
Sr. Designer: Ned Wright
UX: David Fiedler
Photography: David Fiedler